Executive backs new five-year strategy for a thriving Exeter city centre

A new strategy setting out a shared vision for the future of Exeter city centre over the next five years has been approved by the Council’s Executive.

Members of the Executive voted to recommend Council adopts the Exeter City Centre Strategy 2026-2031, following an extensive programme of engagement with residents, businesses, community organisations and stakeholders.

The strategy will guide future work to create a city centre that is safer, greener, more inclusive and better connected, while supporting a thriving local economy.

The strategy is based on feedback from more than 340 public consultation responses, alongside insights from businesses, city partners, ward councillors and the Council's Residents' Survey.

More than 84% of respondents said they agreed with the overall vision for the city centre.

A key focus of the strategy is responding to the issues that matter most to residents and businesses, including improving public safety, tackling anti-social behaviour, reducing homelessness, enhancing cleanliness and public spaces, supporting independent businesses, improving transport connections and ensuring the city centre is welcoming for everyone.

Cllr Lucy Findlay, Lead Councillor for Culture and City Centre, said: “I am very pleased and proud that the Labour Executive backed this excellent new City Centre Strategy. It sets out a clear and ambitious direction for the heart of Exeter.

“As the new portfolio holder, I would like to pay tribute and thank everyone who contributed and took the time to respond.

“I want to see our city thrive and secure lasting benefits. Together, we can now move forward and put a plan into action to continue improving and enhancing our beautiful city.”

The strategy is organised around a series of key themes, including:

  • Safety, accessibility and wellbeing
  • City centre living
  • Appearance and cleanliness
  • A thriving daytime and night-time economy
  • Better connectivity and transport links
  • Strengthening Exeter's destination offer through culture, events and visitor experiences

Consultation feedback showed that reducing anti-social behaviour was residents’ highest priority, alongside addressing homelessness, improving green spaces, keeping the city centre clean and tidy, supporting independent businesses and improving public transport. These priorities have directly shaped the final strategy.

To support delivery, the Council will now work with partners to develop a detailed City Centre Action Plan, setting out specific projects, responsibilities, timescales and measures of success.

A new partnership group will also be established to help oversee delivery and ensure a collaborative approach across the city.

The strategy is intended to provide a long-term framework for the city centre and help guide future investment, regeneration, cultural activity and public realm improvements as Exeter prepares for wider changes to local government in the coming years.

The full Exeter City Centre Strategy is available to view on the Council’s website - Exeter City Centre Strategy Final 2026 APPENDIX ONE.pdf

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